A website that works, not a website to look at.
We design custom business websites: fast, secure and findable on Google. And it doesn't end at the website: analytics, newsletter and business profiles work together, so you know what's working instead of guessing.
The situation you know.
Many business websites are slow, built on bloated themes and impossible to grow. Beautiful on day one, a burden by year two.
The result: pages that load poorly on mobile, weak rankings on Google and an admin panel nobody dares to touch for fear of breaking something.
And it often stops there: nobody measures what works, and the online presence stays scattered, with no analytics and Google and social profiles left half done.
Concrete deliverables, not promises.
Custom-coded architecture
No generic theme: the site is written for your case, only what's needed. Light to load and simple to extend when the company changes.
Core Web Vitals and performance
Optimized images, efficient rendering, reduced weight: the site loads fast, even on mobile. Speed is a ranking factor, not a detail.
Technical SEO and visibility in AI answers
Semantic structure, structured data, sitemap and correct meta tags from the first line: the site is born findable on Google. And since today a share of answers arrives before the click, from Google's AI summaries to ChatGPT and Perplexity, we write content so an answer engine can extract it and cite you as a source. It's not a guarantee, it's working on the probability of appearing where the answer is given.
Security and continuity
Modern stack, dependencies under control, no useless attack surface. And care over time, because a website is alive as long as the company is.
A digital presence, not just a website
We set up Google Analytics 4 and Meta Pixel compliantly, with cookie consent, and configure Google Business Profile and social business pages. The website becomes the center of a measurable presence, not an island.
A site assistant, when it makes sense
We can add an assistant that answers on the site's real content, like the one you'll find here (based on Claude by Anthropic): it says what the site already knows, it doesn't make things up. It only makes sense when there's clear content underneath, because an assistant can answer well only from well-made pages. It's not a window-dressing gadget: we propose it where it genuinely helps, sober and with usage limits by choice.
Newsletter and email marketing
Sign-up from the website and integration with services like MailerLite or Brevo (formerly Sendinblue): lists, automations and compliant campaigns, to nurture contacts over time instead of losing them.
- Logica prima del codice
Partiamo dal tuo processo, non dal codice.
- Collaudo interno
Il problema lo troviamo noi, prima di te.
- Contatto diretto
Parli con chi progetta e scrive il codice.
Think it fits your case? We start from your process, no strings attached.
Let's talkFrom listening to the process to stability over time.
We test internally before delivering: the checking is on us, not on you.
Listening
We get inside the logic of the process, before the code.
Design
We define how things fit together. Thinking clearly.
Development & testing
We build simply and test thoroughly, internally.
Stability
Release and care over time. Built to last longer than us.
The questions we get asked most often.
How long does a website take?
It depends on the number of pages and the integrations. We set precise timelines after the Listening phase, once we understand the process: no blind estimates, but a date we can stand behind.
Am I tied to you?
No technical lock-in: we use standard technologies, with no proprietary platforms that tie you down. What stays with you (code, content, domain) and on what terms is set out in the contract, clear from the start. We can take care of maintenance, but by your choice, not by technical lock-in.
Can I update the content myself?
Yes. Depending on your needs we set up a content management point that suits your team, or we handle it for you. We decide together, based on who will work on the site.
How much does a website cost?
We prepare a quote only after understanding what you need, so you don't pay for inflated line items. We don't work with low-cost prebuilt themes: if you're after the cheapest possible website, we're not the right fit. If you want something that holds up over the years, let's talk and we'll give you a clear figure.
Do you also set up analytics, newsletters and business pages?
Yes: Google Analytics 4 and Meta Pixel set up compliantly (with cookie consent), newsletters with services like MailerLite or Brevo (formerly Sendinblue), and Google Business Profile with social pages. The website becomes the center of a measurable digital presence, not an isolated point.
What is GEO and do I need it?
GEO (Generative Engine Optimization) is the work of making your content citable inside AI-generated answers: the summaries from Google, ChatGPT, Perplexity. SEO ranks a page in the results, GEO aims to get you included and cited as a source when the answer is composed before the click. It's neither an obligation nor a guarantee, and content clarity comes first of all: it's for those who lose people who stop at the AI summary and no longer reach the site. We work out together whether it's your case, starting from the data.
Can you add an AI assistant to the site?
Yes, and we practice it on ourselves: this site has an assistant based on Claude by Anthropic that answers on the pages' real content. We propose it when it makes sense: it's useful if there's clear content to draw on underneath, because an assistant can only say what the site already knows. It helps those who already arrived and can't find the answer right away. On an empty or confusing site it solves nothing: well-made pages come first, then possibly the assistant.
We build custom business websites for SMEs, remotely and on site. Based in Cherasco (CN).
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Tell us how you work today. Together we'll see if this service is the right answer.